A print campaign for Samsung PowerBot that draws parallels between an automated vacuum cleaner and a smart dog, in order to shift people's perception about advance technology that is deemed to complex, difficult to operate and unfriendly.
The other print campaign is for Samsung Refrigerator with Twin Cooling Plus Technology that preserves food for longer and minimizes food wastage. The minimalistic visual intrigues readers to pay closer attention to the food and its prolonged expiration date.
The other print campaign is for Samsung Refrigerator with Twin Cooling Plus Technology that preserves food for longer and minimizes food wastage. The minimalistic visual intrigues readers to pay closer attention to the food and its prolonged expiration date.